VIVA Entertainment (OTTV): Over The Top TV
Today's new idea is all about two mega trends converging- the incredibly robust growth of video content on the Mobile Device, and the consumers' price and content fatigue from paying for 400 cable channels- 360 of which neither you or anyone else ever watches.
As I mentioned in yesterday's edition, I've seen the future, and thanks to my relationship with Viva Entertainment, it's already on my iPad.
They say one picture is worth a thousand words- so here's your picture:
You are looking at a screen shot of my iPad as I watched CNN cover a burning airplane. The picture was flawless. Note the list of stations on the left hand side bar- I could change to anyone of them by touching the screen, or simply make that menu bar disappear for full screen viewing.
This viewer is a big part of the future of online programming at much lower costs.
The OTT in OTTV (Viva Entertainment)
Every hot new technology has to have its own acronym. This new wave of digital content delivered on mobile devices is known as OTT- for Over The Top - or the Over the Top Market where the consumer can find Over the Top content.
The size of this market is estimated to grow from $28.04 billion in 2015 to $62.03 billion by 2020- hence the excitement over the growth potential.
We know the following:
So- here's the recipe. You need the software- a player people can install on their mobile device. You need a CDN- Content Delivery Network- a bunch of interconnected computers that can deliver the video over high speed access. You need content- TV stations and Movies. And, last but not least- you need customers.
What if I told you OTTV announced they just signed a JV agreement with one of the largest content providers who happens to have one of the biggest audiences in the hottest demographic in the world? Would that get your attention?
Well, it happened this morning. Read On.........
VIVA Entertainment (OTTV) Signs JV with Oi2 Media
Today, just after the market opened, OTTV announced it has signed a JV agreement with Oi2 Media. The two companies will start Oi2 TV- a joint venture to "collaboratively engage in marketing, sales, and distribution of next generation IPTV (internet protocol TV) subscriptions.
OTTV brings the technology to deliver the content. Oi2 Media brings the content and subscribers.
Oi2 Media is the largest provider of Latino focused content in the country. Oi2 distributes such huge brands as Latino versions of iHeart Radio, Univision, CNN, ESPN, Fox, and more.
According to the release Oi2 Media reaches 4.5 billion people, 121.7 million social media users, 100 million social media followers, and over 300,000 email subscribers.
The Oi2 platform contains hundreds of audio and live TV offerings along with VOD- Video on Demand.
Any Delay Would Be Unwise
I'm not going to bother showing you a chart. This company changed names a couple of months ago, and the symbol changed on Tuesday. You are reading the very first publication on this story, and the stock was only $.09 at yesterday's close.
This is the most exciting and perfectly positioned small stock I've seen in a long time. If you like this idea you need to own it today. I like it right up to $.25. If you wait until you can go to the iTunes AP store, load it on your iPad, and subscribe to the content, I'm pretty sure it will be trading a lot higher.
If you stay tuned, next week I'll tell you how celebrities might fit into this picture like Marc Anthony and Tito Puente in the not too distant future.
Stand by for lots more. I can't tell it all to you today. You've already got the first look. What would be the fun in that?
Here's today's press release for your review:
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